Why Choose BLUE™

Because only BLUE is made with the unique combination of high-quality, natural ingredients plus exclusive LifeSource Bits®.

We love our dogs and cats like family so we want to feed them with the same care as family. That’s why BLUE™ is made with only the finest natural ingredients plus the active nutrients and antioxidants of our exclusive, cold-formed LifeSource Bits®.

The Finest Natural Ingredients for Superior Nutrition

All of our great-tasting, natural and holistic BLUE dog food and BLUE cat food recipes:

• Always start with REAL MEAT
• Always include garden vegetables and antioxidant-rich fruit

BLUE uses only the finest natural ingredients:

• NO chicken (or poultry) by-product meals
• NO artificial flavors, or preservatives
• NO corn, wheat or soy, as they have been linked to allergic reactions